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Marketing Manager
Education Required: Bachelors Degree
Department: Marketing
Experience Required: 1 - 3 Years
Job ID: 10525
Division: Marketing
Hours of Work: 40
Employment Type: Full-Time Regular

Position Description:
The Marketing Manager – Integration Team position is an essential position to help coordinate and manage all marketing objectives for designated areas of responsibility. This position will work with lines of business to ensure projects are completed on time, and the quality of items produced are to the MidFirst standard.

This position reports to the Senior Integration Marketing Manager and collaborates with all members of the Marketing department.

Additional Job Objectives:
Project Management
o Create and manage marketing project timelines for designated areas of responsibility
o Ensure all elements of projects are submitted to Marketing on time and completed by Marketing on deadline
o Coordinate projects and ensure projects are completed correctly and efficiently
o Work with designated lines of business to develop marketing strategies, define tactics, and create and manage marketing plan
o Ensure specifications and content information is complete, compliant and accurate

Campaign/Promotion Management
o Coordinate all elements of campaigns, promotions and sales support to ensure all aspects are completed, consistent and on-time
o Create and maintain processes and planning spreadsheets to identify and manage campaign, promotion and/or sales support planning
o Promotion and campaign tracking/reporting – track and report results to management and represented lines of business

Advertising agency coordination – work with the advertising agency when necessary, coordinate and provide feedback on projects
Sales Support Management – provide strategic planning and marketing expertise to lines of business.
Collateral review – review project collateral items ensure accuracy and consistency. Additionally review items to ensure they are clear, easy to understand, and non-deceptive. Provide direction and guidance regarding sales support materials and direct marketing.
Marketing planning – Guide the marketing planning process for lines of business
Additional responsibilities and events as needed
Travel up to 10% may be required to work with markets, manager and designated lines of business

Position Requirements:
Required skill sets
Bachelor’s degree
Highly organized
Thrive in fast-paced environment
Contribute to team structure
Manage multi-task large project volumes
Excellent writing and communication skills
High attention to detail
Calm in stressful and pressure situations
Quick and thorough strategic thinker
Ability to lead business line brainstorming sessions
Proficiency in Microsoft Office suite – Word, Outlook, Excel, PowerPoint

We are an Equal Opportunity Employer and do not discriminate against any employee or applicant for employment because of race, color, sex, age, national origin, religion, sexual orientation, gender identity, status as a veteran, and basis of disability or any other federal, state or local protected class.

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"One of the great things about the MidFirst family is that they push you in positive ways to do better and to achieve higher standards. My supervisors make me move out of my comfort zone to grow as a manager.”

About MidFirst Bank
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